AdBot

Porównania · Revealbot

Revealbot Alternatives and the Revealbot Alternative That Runs the Ads Instead of the Rules

Revealbot, now rebranded as Birch, is a strong rules engine for paid social and search. It automates the actions you define: pause this when CPA passes that, scale the ad set when ROAS clears a line. The catch is that you still have to be the strategist who writes every rule and decides what good looks like.

AdBot is the done-for-you Revealbot alternative. Instead of handing you a rule builder, it makes the calls itself: it researches, writes the creative, builds the campaigns, launches them on Meta (Facebook and Instagram), and optimizes daily, then reports what it changed in plain language. Google Ads campaigns are not available for new orders right now. You approve direction; you never write a rule.

Co możesz zamówić teraz: Nowe plany prowadzą reklamy Meta na Facebooku i Instagramie. Kampanie Google Ads są obecnie niedostępne dla nowych zamówień, a kampanii na TikToku nie można zamówić.

Kokpit kampanii

Optymalizuję
albo wypróbuj:

Konto nie jest potrzebne. Interaktywny podgląd tego, jak AdBot buduje i optymalizuje kampanię.

Sponsorowane

Lubię to Komentarz Udostępnij

Facebook + Instagram

CPA

−%

Budżet automatycznie przenoszony do zwycięzców

Ad set 1
Ad set 2

Oto plan, który AdBot uruchomiłby dla . Aktywny w 24-48h, potem optymalizowany każdego dnia.

Stała opłata. Nigdy nie bierzemy prowizji od Twojego budżetu reklamowego.

Meta Ads na Facebooku i Instagramie

Twoje konta, Twoje rozliczenia

Twardy limit budżetu, który ustawiasz Ty

Zero prowizji od budżetu reklamowego

Co dostajesz

Pełnoprawny media buyer, który pracuje dla Ciebie 24/7

No rules to write

Revealbot and Birch need you to author and maintain the automation rules. AdBot decides what to change and executes it, the way a media buyer would, without a rule builder to babysit.

Build and creative included

Rules engines only act on campaigns you already built and ads you already wrote. AdBot researches, writes the creative, and structures the campaigns from your URL up.

Published plans, never a percentage

Plans are $297 on Launch, $697 on Growth up to about $50,000 a month in spend, and $1,497 on Scale for several accounts and brands. No overage charges and no percentage of your ad spend.

Uczciwe porównanie

Revealbot (Birch) vs AdBot, honestly compared

Both automate paid ads. The difference is whether you supply the strategy or the tool does.

Przesuń, by zobaczyć wszystkie kolumny →

AdBot Revealbot (Birch)
What it is An AI media buyer A rule-based ads automation tool
Who is the strategist AdBot You, or your media buyer
Builds campaigns from scratch Yes, from your URL No, it acts on campaigns you build
Ad creative Written and tested automatically Not included, you produce the ads
Automation model Decides and acts daily on its own Executes the rules you write
Channels Meta (Facebook, Instagram) for new orders; Google Ads not available for new orders right now Meta, Google, TikTok, Snapchat
Pricing $297 to $1,497 a month by plan Essential $49 to $499, Pro $99 to $1,799 a month by spend tier, Enterprise custom
Fee scales with your spend By plan only (Launch up to about $10K, Growth up to about $50K), no overages Yes, six spend tiers, plus overage fees on monthly plans
Skill required None, review and approve Real media-buying knowledge to write good rules
Best for Teams without a dedicated buyer Buyers who want to automate their own playbook

Revealbot/Birch details reflect its published pricing (bir.ch/pricing, checked September 2026) and can change; server-side tracking (Signals Gateway) is billed separately. AdBot figures are our own published flat-fee pricing.

Czym się zajmuje

Wszystkim, od researchu po codzienną optymalizację

Ty ustawiasz cel i budżet. AdBot robi robotę media buyera i raportuje zwykłym językiem.

  • Done-for-you instead of a rule builder
  • No automation rules to write or maintain
  • Creative and campaign build included
  • Published plans, no percentage of spend and no overages

Dzień optymalizacji

Co 24h
  • 1 Wczytuje wczorajsze wydatki, kliknięcia, konwersje i koszt za wynik z Twojego konta reklamowego Meta.
  • 2 Wstrzymuje reklamy, które wydały budżet i nie przyprowadziły nikogo na Twoją stronę.
  • 3 Przenosi budżet, w ramach Twojego limitu, do zestawów reklam trafiających w docelowy koszt.
  • 4 W zestawie reklam przesuwa budżet do reklamy z lepszym kosztem wyniku.
  • 5 Zapisuje każdą zmianę w logu, żebyś mógł ją przeczytać i cofnąć.

AdBot nigdy nie wyda więcej niż ustawiony przez Ciebie limit dzienny.

What is Revealbot, now Birch?

Revealbot is an ads automation platform that rebranded to Birch in 2024. Its core is a no-code rule builder for paid social and search: you set conditions (CPA, ROAS, spend, frequency) and the actions that fire when they are met, such as pausing an ad, scaling an ad set, or sending a Slack alert. It connects to Meta, Google, TikTok, and Snapchat.

It is a genuinely capable tool for someone who already knows how they want to buy media. The rules encode your judgment so you do not have to sit in Ads Manager all day. What it does not do is supply that judgment, build the campaigns, or write the ads. Those remain your job.

How much does Revealbot (Birch) cost?

As of September 2026, re-verified against bir.ch, Birch prices both plans by monthly ad spend: Essential runs $49 to $499 a month and Pro $99 to $1,799 a month across tiers from $10,000 to $500,000 in spend, with Enterprise quoted by sales above that. The site advertises annual billing as 20 percent off, but the annual totals it shows work out to about 8 percent, and annual plans skip the overage charges that apply on monthly plans (the full tier table is in our Birch pricing breakdown), and there is a 14-day free trial. If you are choosing between it and Madgicx, we put the two side by side in Madgicx vs Revealbot pricing. Server-side tracking through its Signals Gateway is priced separately, from free at low event volumes up to several hundred dollars a month.

Like most automation tools, the plan tiers up with the ad spend running through it. AdBot charges by plan, from $297 a month, and never as a percentage of your budget or with overage fees. At small spend Birch's entry price is lower, and it earns that credit; the honest comparison is at your target spend, and it is between a rules engine you operate and a buyer that operates for you.

Rules automate your judgment; they do not supply it

A rule that pauses an ad above a target CPA still needs someone to know the right CPA, notice when creative fatigues, restructure campaigns when performance drifts, and feed fresh ads into the account. Automate the actions and you have sped up the execution of a strategy that still lives entirely in your head. Stop tending it and the rules run yesterday's playbook against today's auction.

That is the gap AdBot closes on Meta. It makes the decisions a buyer makes, budget shifts between ad sets, new creative, pausing ads that spend without clicks, and executes them daily, then tells you what it did and why. Google Ads campaigns are not available for new orders right now. For a wider look at the category, see our AI PPC software comparison.

What is the best Birch (Revealbot) alternative in 2026?

The best Birch (Revealbot) alternative depends on why you are leaving. If you want the same rules engine with a different interface, pick another rules tool. If you are leaving because nobody has time to write and maintain the rules, pick something that makes the decisions itself. Most of the lists ranking for Revealbot alternatives mix the two, which is why they disagree.

For a US business running Facebook and Instagram ads without a full-time media buyer, AdBot is the strongest fit: it builds the campaigns, writes the ads, and adjusts budgets daily inside a hard spend cap, from $297 a month. Google Ads campaigns are not available for new orders right now. For a media buyer who likes rules and wants Meta depth, Madgicx is the closest swap. Our AI ad tools comparison ranks the wider field.

Revealbot alternatives compared by price

Prices below are what each vendor publishes, checked in September 2026. Match the tool to who will operate it.

  • AdBot: an AI media buyer that runs your Meta ads (Facebook and Instagram) for you. $297 on Launch, $697 on Growth, $1,497 on Scale for several accounts, no percentage of spend. Google Ads campaigns are not available for new orders right now.
  • Madgicx: Meta-first automation, audiences and reporting. $45 to $329 a month by spend band; full table in our Madgicx pricing breakdown.
  • Ryze AI: a low-cost optimizer across Meta, Google, TikTok, LinkedIn and Microsoft Ads at $89 a month. Compared on the Ryze AI alternative page.
  • WASK: rules templates, reporting and an approve-each-change AI agent for Google and Meta, $15 to $165 a month by total spend. Compared on the WASK alternative page.
  • Optmyzr: a PPC suite with rules and scripts for specialists, $299 to $959 a month on monthly billing by spend tier.
  • Smartly.io: enterprise creative and social automation, quoted by sales. See the Smartly.io alternative page.
  • AdEspresso: lighter Meta split testing for small teams. See the AdEspresso alternative page.

When Revealbot is the better pick

If you are a media buyer or agency with a playbook you trust, Revealbot/Birch is an excellent way to encode it. You get precise control, bulk actions, and multi-channel rules that do exactly what you tell them, faster than you could by hand. For an operator who wants leverage on their own expertise, that control is the whole appeal.

If instead nobody on your team owns paid media full time and you were hoping the tool would BE the buyer, a rule builder becomes one more thing you meant to configure. Buy the rules engine if you have the strategist; buy the buyer if you do not.

Dlaczego AdBot

Reklamy Meta zrobione za Ciebie, stała opłata

To nie generator kreacji ani silnik reguł, który musisz obsługiwać. To prawdziwy media buyer AI.

Od budowy do startu w 48h

Po aktywacji: research, kreacje, struktura i start na Facebooku i Instagramie, bez rozmowy wdrożeniowej.

Optymalizacja każdego dnia

Stawki, budżety, grupy odbiorców i kreacje dostrajane 24/7, żeby zbić Twój CPA i podnieść ROAS.

Bez prowizji od Twojego budżetu

Stała opłata miesięczna, nigdy procent od wydatków reklamowych. Twój budżet zostaje Twój.

Dobre pytania

Pytania o Revealbot

If you want done-for-you instead of another rules engine to configure, AdBot is the closest fit. It does the full media-buying job on Meta (Facebook and Instagram), including building the campaigns and writing the creative, rather than only executing rules you write. Google Ads campaigns are not available for new orders right now.
Yes, partly. Google Ads automated rules and scripts and Meta automated rules are free inside each platform, but you still write and maintain every rule yourself and they cannot see across channels. If the reason you want Birch is that nobody has time to run the ads, a free rule builder does not solve that.
Yes. Revealbot rebranded to Birch in 2024, and existing accounts moved over automatically. The product is the same rule-based ads automation platform; only the name changed.
As of September 2026, Birch is $49 a month for Essential and $99 a month for Pro at up to $10,000 in monthly ad spend, rising by spend tier to $499 (Essential, $150,000) and $1,799 (Pro, $500,000), with a custom Enterprise tier above that. Server-side tracking is billed separately. AdBot runs $297 to $1,497 a month by plan, never a percentage of spend.
Revealbot executes automation rules you write. AdBot is the operator: it decides what to change and does it, builds and launches the campaigns, and writes the creative, then reports in plain language. One needs you to be the strategist; the other is the strategist.
Yes. Both work inside your own ad accounts, so your campaigns, pixel data, and audiences are untouched by the switch. AdBot analyzes what already exists and proposes its own structure, and nothing changes until you approve it.

Zobacz więcej

Inne sposoby, w jakie zespoły prowadzą reklamy z AdBotem

Ustaw swoje reklamy na autopilocie

Daj AdBotowi swój adres URL i budżet, a Twój media buyer AI zbuduje, uruchomi i zoptymalizuje reklamy na Facebooku i Instagramie.

Bez prowizji od Twojego budżetu