The Adbot blog
AI performance marketing, the Adbot blog
Plain-language guides on automating your ads, lowering CPA, and scaling ROAS. No jargon and no hype, just what actually works when an AI media buyer runs Google and Meta for you.
How Much Do Ad Agencies Charge in 2026? (Retainers vs AI)
How much do ad agencies charge in 2026? A clear breakdown of retainers, percentage-of-spend fees, and setup costs, and how a flat-fee AI media buyer compares.
How to Automate Facebook Ads (Without a Media Buyer)
How to automate Facebook ads end to end, from creative and audiences to budget optimization, without hiring a media buyer or learning Ads Manager yourself.
How to Lower CPA on Facebook Ads: 9 Levers AI Pulls 24/7
How to lower CPA on Facebook ads: the nine levers, from creative refresh to budget reallocation, that an AI media buyer pulls every day to cut cost per acquisition.
Do I Need a Media Buyer? When to Hire vs Automate
Do I need a media buyer? An honest look at when to hire one, when a freelancer or agency makes sense, and when an AI media buyer is the better, cheaper call.
Ready to stop reading and start running? See how an AI media buyer automates Google Ads and runs Facebook ads, or compare flat-fee plans.
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